How important is signage? It’s the least expensive, yet most effective form of advertising for retail businesses. According to the Small Business Association, the average business gets up to 50% of their sales from signage and 85% from within five miles. According to a FedEx Office survey 68% of consumers surveyed say they have purchased […]
As technology continues to leapfrog ahead at a mile a minute, consumers now have more ways than ever to find information. Heck, at any intersection near any mall in America you can see people pecking away on their phones to find out where they’re going, why they’re going there and how long it will take […]
How to get noticed? How to stand out in a crowd? How to get your products recognized? These are all questions that retailers and marketing professionals are struggling with as consumer’s buying habits are becoming as inconsistent as spring-time weather. Display Systems & Fixtures Elevate Visual Merchandising Getting your signage and products to standout will […]
While questions abound concerning the current state of retail, one thing that’s never going to change is the importance of signage. Signs will always matter as they’re direct messaging to consumers. Eye-catching signs are invaluable to businesses of all kinds. A good sign is worth immeasurable marketing dollars. One of the biggest keys to good […]
Everywhere you turn the world is trying to go more “green”. Population numbers are soaring and as we continue to use more of our natural resources, the need to be more eco-friendly is greater than ever. With that in mind, Xcel is always trying to push products that are environmentally friendly. Xcel EcoMedia™ is a […]
Pictures that are Worth More than 1,000 Words Put your best foot forward with SEG Frames (Silicone Edge Graphics Frames), one of the many quality products at an affordable price with quick lead times from the Xcel Fixture Shop. We have many profiles, so our frames can be customized in size or thickness and can be […]
We’ve been touting the advantages of XMR™ (Xcel Magnetic Receptive) for some time now; we really believe it’s the future for turning store fixtures into branded messaging. We’ve made several improvements to our XMR™ product along the way and now we’re thrilled to announce the latest and greatest version of XMR™ yet: XMR™ DS - […]
When you’re proud of a product you’ve created, you’re tempted to toot your own horn a little bit, right? That’s just the nature of advertising. What’s even better, however, is when somebody else toots your horn for you. We're thrilled to present the new standard in product display: XMR™ 2.0 Magnetic Receptive Media. “It […]
All marketing executives want to add character and creativity to their permanent fixtures. After all, a fixture is a piece of real estate you own that allows you to leave a permanent footprint on a small area of retail space. The question is how to enhance your Brand Identity effectively, efficiently, and on budget. Deco-fixtures - YES! […]
Xcel Products is widely known for magnetic receptive materials. 10 years ago, Xcel was on the forefront of developing the magnetic receptive graphic market. This system has changed retail POP signage, is utilized in some of the top worldwide retailers and is still growing today. Our XMR™ product line has set us apart from our […]
Wow! Finally an option to truly expand a brand’s identity throughout the store. Xcel is giving permanent fixtures and displays a much need facelift with its proprietary decorating techniques. Now you can continue to carry a brand’s identity look and feel in even more places throughout the store. Plain aluminum, powder coated and plastic fixtures […]
