April 29, 2016

Three Ways to Enhance Your Brand Identity

All marketing executives want to add character and creativity to their permanent fixtures. After all, a fixture is a piece of real estate you own that allows you to leave a permanent footprint on a small area of retail space. The question is how to enhance your Brand Identity effectively, efficiently, and on budget. Deco-fixtures – YES!…

February 17, 2016

And you thought we were just the magnetic receptive guys…

Xcel Products is widely known for magnetic receptive materials. 10 years ago, Xcel was on the forefront of developing the magnetic receptive graphic market. This system has changed retail POP signage, is utilized in some of the top worldwide retailers and is still growing today. Our XMR™ product line has set us apart from our…

February 15, 2016

Giving Fixtures a Facelift

Wow! Finally an option to truly expand a brand’s identity throughout the store. Xcel is giving permanent fixtures and displays a much need facelift with its proprietary decorating techniques. Now you can continue to carry a brand’s identity look and feel in even more places throughout the store. Plain aluminum, powder coated and plastic fixtures…