Innovating to Get the Job Done Under Pressure Xcel Products was recently tasked with developing a completely unique, eye-catching display for one of the most successful companies on earth in just three days. This case study is a true testament to Xcel’s ability to exceed expectations and their leadership as an innovator in the fixture…
Employee Spotlight: Dan Hills | Product Design Engineer Dan Hills was born and raised in Northwest Wisconsin and graduated from the University of Wisconsin-Eau Claire. Dan has 25 years of experience in product design and development, prototyping and management. He’s a certified Solidworks Professional (CSWP), a certified additive manufacturing technician (3-D printing) and a certified manufacturer’s…
The early returns on 2017 holiday shopping numbers have retailers smiling—a welcome change to all the gloom and doom stories that have been forecasting the death of retail. Holiday sales increased 4.9 percent over the previous year, marking the largest year-over-year increase since 2011, according to the Washington Post. Let’s hold off on those obituaries…
We’re all about presentation here at Xcel Products, and with that in mind, we couldn’t be more excited to unveil our new website! We’ve always been proud of our ability to exceed our customers’ expectations with quality products and fast turnarounds; with this new site, we’ve made it even easier for you to find the…
Let’s face it; in the age of social media, merchandising has become a tougher game. How do you get your customers eyes away from Instagram long enough to notice your window signs, labels, or point-of-purchase graphics? Versatility is the key, you’ll get a Swiss Army Knife’s worth of usability out of Xcel’s X-Cling & X-Perm…
How important is signage? It’s the least expensive, yet most effective form of advertising for retail businesses. According to the Small Business Association, the average business gets up to 50% of their sales from signage and 85% from within five miles. According to a FedEx Office survey 68% of consumers surveyed say they have purchased…
As technology continues to leapfrog ahead at a mile a minute, consumers now have more ways than ever to find information. Heck, at any intersection near any mall in America you can see people pecking away on their phones to find out where they’re going, why they’re going there and how long it will take…
How to get noticed? How to stand out in a crowd? How to get your products recognized? These are all questions that retailers and marketing professionals are struggling with as consumer’s buying habits are becoming as inconsistent as spring-time weather. Display Systems & Fixtures Elevate Visual Merchandising Getting your signage and products to standout will…
While questions abound concerning the current state of retail, one thing that’s never going to change is the importance of signage. Signs will always matter as they’re direct messaging to consumers. Eye-catching signs are invaluable to businesses of all kinds. A good sign is worth immeasurable marketing dollars. One of the biggest keys to good…
In 2011, the USDA launched a biobased product label to boost demand for products made from renewable commodities and to support green jobs. Biobased products are those composed wholly or significantly of biological ingredients – renewable plant, animal, marine or forestry materials. The new label indicates that the product has been certified to meet USDA…